The NFHS Network broadcasts and streams high school sports across the country. The marketing team uses a variety of digital channels including email, web ads, and paid and organic social media to promote the service and garner more subscribers. As the lead and only graphic designer on staff, I had complete creative control of developing a new graphics package for the Network for the 2023-24 school year.

The final result is a consistent, recognizable system of visuals, that also allows for variety in order to reduce fatigue among our audience.